Enthusiasm – In a nutshell, enthusiasm sells, convinces, persuades and often builds rapport. A great example is Ray Kroc, whose sense of enthusiasm for McDonald’s was legendary. He became so excited about what he sold that he persuaded others to follow. This example shows how you can build a huge enterprise on enthusiasm both as a Leader and a Sales Person!
Persistence – Many Leaders have defied the odds and built a powerful enterprise because of the power of persistence. Persistence is another key success factor that top Sales Professionals have used to close business and thus deliver outstanding results in the same way that Persistent Leaders enroll employees in moving far beyond their comfort zone in order to achieve amazing results.
Leverage – Good Sales Professionals know their product isn’t for everyone so they use leverage to target and reach the people who can benefit the most from their products or services. Leaders also use leverage by identifying the people who can do the most for their organization, including supervisors, teammates, and subordinates.